Add Thesis

The coordination of E-commerce and Logistics

A case study of Amazon.com

Written by Yingli Li, Ruoxi Fan

Paper category

Bachelor Thesis

Subject

Business Administration>Supply Chain & Logistics

Year

2014

Abstract

Bachelor Thesis: E-commerce, according to Laudon & Traver (2008), uses the Internet and networks for commercial transactions, and more formally, digital commercial transactions between companies and individuals. Rosen (2002) pointed out that e-commerce or e-commerce refers to online business activities involving a wide range of products and services. It applies to any form of commercial transaction in which parties interact electronically rather than through physical exchange or direct physical contact. E-commerce is usually related to transactions related to the transfer of ownership or the right to use goods or services through a computer intermediary network, or purchases and sales through the Internet. Trappey (2001) pointed out that China's Internet has significant limitations while remaining open to innovative applications and technologies. First of all, the development of E-bank has created an important space for e-commerce. Extensive information technology promotes the use of electronic data. In the early days, it was restricted by the government and its development was slow because only a few people had credit cards. Subsequently, under the influence of Hong Kong and Taiwan, Gao Hua began to develop the background on a large scale, and at the same time began to develop B2B and B2C business models. Improving development depends on the integration of supply chain management and logistics management. The article compares several benefits and implementations between Taiwan and Hong Kong. Other definitions of e-commerce were proposed by Chaffey (2004); e-commerce is only considered to be the use of the Internet for purchases and sales, and people will soon consider consumer retail purchases from companies such as Amazon.com. But as Chaffey (2004) believes, e-commerce involves more than just electronic financial transactions between customers and companies. Many commentators view e-commerce as all transactions conducted electronically between any third parties that the company deals with. Xing & Grant (2006) pointed out that B2C e-commerce, also known as e-retailing, is concerned about selling goods and services between companies and consumers through electronic media. Online companies for individual consumers are called B2C e-commerce. This type of e-commerce is more popular than other types of e-commerce. Amazon is a general-purpose product that sells consumer goods to retail consumers. Laudon & Traver (2008) B2C is a model, an electronic means of conducting transactions through the Internet and the Internet, referred to as e-commerce. This business model has been reviewed and provides barriers in the structural area. By directly trading with customers and reducing intermediate processes, the company can reduce prices and reap huge benefits. (Anumba, 2002) 3.1.3 Logistics Logistics management has multiple definitions. For example, according to Christopher (2011), “logistics is the strategic management of materials, parts and finished product inventory (and related information flow) through the company and its marketing channels, In order to maximize current and future profitability. 2 (Christopher, 2011). Douglas (2000) pointed out that “logistics is part of the supply chain process. It plans, implements and controls goods, services and related information from origin to Efficient and effective flow and storage of consumption areas to meet customer requirements". p 68. (Douglas, 2000). Delaney (1996) provides a simpler definition of logistics. In his statement, “logistics is right The management of inventory in motion and at rest... (and) the goal of the logistics manager is to achieve the lowest level of investment inventory consistent with ensuring customer service and maintaining efficient production." P9. (Draenei, 1996). Lai. et.al (2006) pointed out that with China’s accession to the WTO, China’s logistics industry will grow rapidly. The annual revenue growth rate of China’s logistics industry is 31% in 1999, 35% in 2000, 55% in 2001, and 2002-2004 More than 50%. From the perspective of the scale of Internet users: as of June 2011, the number of Chinese Internet users reached 485 million, an increase of 2.77 billion from the end of 2010; the Internet penetration rate rose to 36.2%, an increase of 1.9 percentage points from 2010. The scale of Chinese mobile phone users It was 318 million, an increase of 14.94 million from the end of 2010. The proportion of Internet users reached 65.5%, which has become an important part of Chinese Internet users. (Lai, et.al. 2006). With the support of WTO accession, China’s current distribution system is open distribution Jiang & Prater (2002). After China’s accession to the World Trade Organization, foreign companies’ provision of distribution services for their own businesses and third parties in China has been severely restricted. Foreign companies with multiple businesses in China are forbidden to carry out integrated shipping and invoices. Distribution activities. This is changing. Christopher (2011) believes that third-party logistics (3PL) services are companies that provide a series of logistics activities for their consumers. According to Boumole (2003), third-party logistics is usually defined as the use of external companies to To perform all or part of another company's business, it is related to outsourcing or contract logistics. Read Less